Guinness Smooth

Format: 3 x 30” TVCs + 3 x 15” Cutdowns
Region: Sub-Saharan Africa
Director: Jim Weedon
DOP: Adam Bental

We partnered with HeyHuman to launch Guinness Smooth across Sub-Saharan Africa, producing 3 x 30” TVCs and 3 x 15” cutdowns.

A bold, vibrant campaign tailored to local markets — and a Silky debut for a smooth new product.

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